Use case

Internal communication people actually play: values, strategy and company news

An internal email is read once, if at all. A campaign in game format, with team leaderboards, gets the whole company talking about its values, strategy and news.

Illustrative example with a fictitious company and values.

The problem

Important messages get lost among dozens of emails and slide decks. A few months later, few people can name the company's values or priorities.

Communicating is not enough: the message has to stick.

How the game helps

  • Campaigns with team competition. Individual and team leaderboards, challenges between colleagues and medals with the names you choose.
  • Your company's brand. Logo, colours, font, background and medal names, with a live preview.
  • In every language you work in. Write in one language and create the other versions with help from AI.
  • Visible participation. Who played, how much and where they stopped, with Excel export.

Three sample questions

01

Which of our values is about responsibility towards the customer?

  • Commitment (Correct answer)
  • Innovation
  • Simplicity
  • Courage

Why: Commitment is the value about delivering what we promise to the customer.

02

In which country did the company open its new office this year?

  • Spain (Correct answer)
  • France
  • Germany
  • Italy

Why: The Madrid office opened in March and serves the whole Spanish market.

03

What is this year's first strategic priority?

  • Customer satisfaction (Correct answer)
  • Cost reduction
  • New markets
  • New products

Why: Customer satisfaction was presented as the first priority at the annual meeting.

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